Publicity is the name of the game

I have always wanted to write THE history of streetdancing book, specifically popping and locking. Now I realized that I have the opportunity to do that and to offer it on my site and to make a free eBook and distribute it solely as a publicity item for the site itself. This is a great one.

Fulfill other talents and give them away as a way to really publicize the talent you do want to showcase.

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Trying To GET THAT MONEY

Ahhhhhhhhhhhhhhhh……….. the folly in my ways.. Isn’t this always how it goes though. It was supposed to be so simple. A friend was buying a MacBook and she’s a student. SOOOOOO. She gets a free iPod Nano–but she doesn’t want the nano. Doesn’t wanna wait for the mail-in rebate, already has an iPod Video, etc etc. So I say, let me get the nano and I’ll sell it on craigslist and make some rent money. Sounds good. But it almost always seems to have happened in my life that when I go for the money, money, money, monaaay, I end up getting burned. It’s as though there is some force out there that wants me to not focus on such things, that is warning me.

And so you have to have the UPC code to get the rebate, and somehow I cut it out and lost it. So I freak out, realize that it’s crazy for me to be freaking out, learn a valuable lesson about how large my money issues still are, another lesson in relaxation, and finally one in remembering to not go for the money. Just let the money be and make it honestly. And I’m back to square one, selling the iPod on craigslist now just to hopefully break even.

I think there is a lesson here both for life and for business. Get your priorities straight or it might just come back to bite you in the ass.

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Workshop Idea

Use the popularity AND QUALITY of our online instructionals to make people want to come to a workshop with us next summer. Maybe if the demand is strong enough, we can have 2. Limited to 20 people, 1 week, some dope ass location (i.e. not Debbie Reynolds) in nature, and it costs maybe $500. $500*20=$10,000 or $2500 each. Not bad at all.

And so it goes, and so it begins.

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Relaxation

Over the past two days, I have gone from wondering if maybe relaxation was a key to flexibility (and to life) to knowing that without a doubt it is. This is especially true for someone like myself who has suffered from a general sense of high-tension throughout the body, specifically in the joints.

I have just been exposed to what is perhaps the best book I have ever read, Hands of Light by Barbara Brennan. This book explains health and wellness through the energy system and is a course in healing through this energy system.

I have spent so much time in yoga classes, dance classes, pilates classes, and everything else trying to achieve relaxation and looseness through extreme bracing and tension. Feeling that hamstring stretch so intensely that my breath ceases, my chest tightens and my shoulders round. I always had a hunch that perhaps all that this was doing was moving the tension from my hamstrings into these constrctions, but was always assured in some form or another to just persevere.

Maybe this was the best advice, I’ll never know. But I do think that an analogy applies here from Keith Johnstone in his book Impro (another incredible book). Johnstone explains that while a good teacher imparts a great deal of wisdom, knowledge and understanding to a student, a bad teacher not only does not do this, but may even put the student on a dead-end or harmful track.

I have begun to think the same thing about people with extreme physical inflexibility. Pushing too far (i.e. trying to do the splits when you cant touch your toes) may actually increase the sense of tension which is causing the inflexibility in the first place. So the way to become more flexible is to relax into, i.e. ACCEPT, the inflexibility, the present state, in the first place. Because spiritually and psychologically, this pushing is a direct signal that you will not accept where you are at–that rather than accepting, you will use your will-power and change where you are at by any means necessary.

In the case of flexibility, which in my case has become analogous to healing, to me this is a bad teaching, a dead-end path. So from now on, I am going to focus first on my state of relaxation rather than where my body happens to be. Because the other way has NOT been working and I have realized is putting the cart before the horse.

Now, a word of caution. This path has a steeper “learning curve” so to speak. You may feel like you are not making an ounce of progress for what seems an eternity. PERSEVERE! You are making progress on other levels–on spiritual, etheric levels. You are allowing tension on those levels to dissolve, and this tension must dissolve on these other levels before it can appear as “increased flexibility” on the physical level.

FOCUS ON RELAXATION and everything else will be delivered unto thee. You think it’s a coincidence that the quickest way to die from lack is not food, not water, but BREATH. Furthermore, breath is the same thing as relaxation. You show me your breathing pattern and I’ll show you how relaxed you are. Science is a little slow, but they’re getting there! Give them some time! Until then, have faith, take a deep breath, and relax :)

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Hello

This is my place for stream-of-consciousness-writing.

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For otisfunkmeyer.com

A la tompeters.com, a “Cool Friends” section where I interview *my* cool friends. I would actually call it “Interviews with My Cool Friends.” Anyone from Yifat to Pesach to Craig Babcock to Tyson to Jean-Francois to Fon, etc etc etc etc. All online, all doped out, superfly style baybay bang bang :)

lol.

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unrelated, but still the dopeness, marketing idea for my father’s astrology practice

WHICH IS WWW.STEVEWOLFSON.COM

THAT’S RIGHT! WWW.STEVEWOLFSON.COM

WHAT’S THAT NAME?? WWW.STEVEWOLFSON.COM

lol

i am finding that for myself (may or may not apply to you) i like writing much better than the telephone…

what do you think of the idea of you offering e-mail conversation astrology readings on a sliding scale, and as an adjunct to your $25 mini-readings, you could give them a short reading to entice them (hook them like a drug dealer!) and then they could just have it via email.. i think that this is safest and most useful for a certain (large) group of people… and it would be VERRRRRRY easy to at least test and then decide whether you want to keep doing it..

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very smart money idea

with our new site, we should give away 1 lesson.. get them hooked like crack.. cuz that 1 lesson will be just enough to see how fun this will be, how dope the instructor is, how good the teaching is, and how REAL this ACTUALLY IS… and then offer the rest for the low low price lol of $19.95

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super dope idea #2

here is another one.. the front page of the site we ultimately end up using (im thinking elasticillusion.com honestly) is a bunch of thumbnail videos on repeat of us doing TRIPPY illusional stuff…
robot, puppet, tutting, tug-o-war, snaking, strobing, boogaloo, bboying power moves, crazy routine segments, neck dislocations, the wall, backslide, side glide, moonwalk, climbing a ladder, walking a tightrope, animating, face close ups of doing crazy face tricks or just like ridiculous faces, etc etc etc etc… all playing at the same time shot in the white box with the outfits and it’s just like a total visual overload of trippy illusional (and maybe some funny too) stuff…. and that is when the monthly membership switchover begins.. people will be BLOWN AWAY by the front page… like just sit there mezmerized for a WHILE..

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dope idea #1

hey this idea just came to me… i think it’s innovative for viral marketing… it turns the video INTO the marketing/advertising… and pulls them into our sites where they can learn.. ignore the URLs because who knows what the site will be called that ultimately be called.. but here’s the idea…

when we release OUR ok go video, once it starts getting really impressive.. the first or second time someone says WHOOOA… a little subtitle things starts appearing.. talking to the person watching it..

“hey this is pretty cool isn’t it”

“wow, how do they do that”

“you know, they seem like they’d probably be pretty interesting people”

“man, who ARE these guys?”

“WHAT… they have a myspace page???”

“they have their own super fly, dope-ass website too???”

“it’s elasticillusion.com”

“Elastic Illusion?”

“Yes.”

“ELASTIC ILLUSION”

psss… hey i gotta tell you…

you can LEARN how to dance like these guys….

i know i know I hear you

“You don’t know me! I could never never do that!”

All I have to say about that is…

WANNA BET???

final thing is:

WWW.ELASTICILLUSION.COM
or
WWW.STREETDANCEU.COM
or
WWW.ELASTICILLUSIONPRESENTS.COM
or
whatever… (dont want to list ones we havent bought because some google-bot might come along and register the domains lol..

this wordpress.org thing is big.. that’s all i know…

like shock says… crackin.. let’s get crackin

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